SDR / BDR
$1,000 / moOutbound prospecting, multi-channel sequences, meeting bookings
Outreach · Salesloft · Apollo · Clay · ZoomInfo · LinkedIn Sales Nav
Voice-screened · ICP-research · 5-step sequence design · meetings-booked KPI
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Pre-vetted, English-fluent remote sales, marketing, and HR-ops professionals from India — running Salesforce, HubSpot, Outreach, Apollo, Google Ads, Meta Ads, Greenhouse, and the GTM/people stack your team already uses. AB7 owns recruitment, HR, payroll, and replacement; you grow pipeline + ship hires.
By Role
Pick the closest match — we'll surface 3-5 voice-screened, tool-fluency-tested profiles within 60 minutes. Senior tier shown for each role; junior/specialty pricing varies.
Outbound prospecting, multi-channel sequences, meeting bookings
Outreach · Salesloft · Apollo · Clay · ZoomInfo · LinkedIn Sales Nav
Voice-screened · ICP-research · 5-step sequence design · meetings-booked KPI
Discovery calls, demos, MEDDIC qualification, closing inbound + warm leads
Salesforce · HubSpot · Gong · Chorus · DocuSign · PandaDoc
Live demo run · MEDDIC / SPICED-trained · 5-8 yr exp · CRM-fluent
CRM hygiene, pipeline reports, lead routing, deal-stage governance
Salesforce · HubSpot · Outreach Admin · Pipedrive · Excel · Tableau
Salesforce / HubSpot admin-track · pipeline-reporting · deal-stage modeling
Custom objects, workflows, integrations, role-based access, dashboards
Salesforce Admin · HubSpot Ops · Pipedrive · Make · Zapier · n8n
Salesforce ADM-201 · HubSpot Ops Hub · workflow design · API integration
Organic strategy, keyword research, on-page, technical SEO, content briefs
Ahrefs · SEMrush · Screaming Frog · Search Console · GA4 · Surfer SEO
Technical SEO + content-led SEO · CWV optimization · AEO/GEO/AIO-aware
Paid acquisition across Google / Meta / LinkedIn / TikTok with ROAS targets
Google Ads · Meta Ads Manager · LinkedIn Campaign Mgr · TikTok Ads · Triple Whale
Google Ads + Meta Blueprint certified · attribution-modeling · ROAS-driven
Content calendar, multi-platform scheduling, engagement, community ops
Buffer · Hootsuite · Later · Sprout Social · Canva · Adobe CC · CapCut
Multi-platform content · brand-voice mastery · community-mgmt experience
Long-form articles, ad copy, email sequences, sales pages, landing pages
Surfer SEO · Clearscope · Frase · Grammarly · Hemingway · Notion AI
Long-form + short-form portfolio · brand-voice · SEO-aware writing
MarTech stack, automation, attribution, lead-scoring, MQL routing, lifecycle
HubSpot Ops Hub · Marketo · Pardot · Klaviyo · ActiveCampaign · GoHighLevel
HubSpot Ops · Marketo certified · attribution-modeling · MQL design
Sourcing, screening, interview scheduling, ATS hygiene, candidate experience
Greenhouse · Lever · Workable · Recruit CRM · LinkedIn Recruiter · Otta
ATS-fluent · multi-stack sourcing · candidate-comms · DEI-aware screening
Onboarding, payroll-comms, benefits ops, compliance docs, exit ops
BambooHR · Rippling · Gusto · Deel · ADP · Justworks · Notion · DocuSign
Multi-state US payroll-comms · onboarding ops · BAA / NDA / DPA hygiene
Calendar, vendor mgmt, project ops, expense, travel, exec-level admin
Slack · Notion · Asana · Monday · ClickUp · Calendly · Expensify · Airtable
Multi-tool ops · exec-level admin · vendor-coordination · NDA-protected
CRM · MarTech · ATS
Pre-screened on every platform below. Most professionals have 3-5+ years on production CRM / MarTech / ATS stacks. Don't see your toolchain? Ask — we add new partnerships when client demand justifies it.
Dual Engine
Most GTM/people-ops hires fall into two camps: "hire dedicated team members who join my Slack and standups" or "give me an outcome-driven pod that ships pipeline / hires." We do both — and we'll tell you which fits your stage.
You manage them in your CRM, MarTech, ATS, and Slack. AB7 owns recruitment, HR, payroll, replacement. You pay one fixed monthly fee. Best when the role is ongoing and you want one accountable hire reporting to your sales/marketing/HR lead.
We assemble a pod (e.g. SDR + sales ops + content writer, or recruiter + HR ops + EA) that delivers against weekly outcomes — meetings booked, pipeline added, hires shipped. AB7 PM owns velocity, KPIs, and exception escalation.
The Journey
Same three-phase journey whether it's a single SDR or an 8-person growth pod. Discovery first, controlled delivery, ongoing optimization.
Map the role, ICP, GTM motion, MarTech stack, KPIs
Interview, place, onboard into your CRM / MarTech / ATS
KPI reviews, retention, scale-up to next role / pod
Real Placements
Anonymized snapshots from across our SMB and scale-up client base. Pipeline / KPI improvement figures use 90-day post-launch averages.
SDR team spending 4 hrs/day on lead research; meetings/SDR flat at 6/mo; pipeline coverage 1.8×
AB7 placed 4-FTE SDR pod (Outreach + Apollo + Clay + Salesforce), full ET overlap, voice-screened
4× outbound throughput · 22% reply-rate lift · pipeline coverage 4.5× · $0 cold-calling backlog
Outreach · Apollo · Clay · Salesforce · ZoomInfo
ROAS dropped from 3.2× to 1.6× post-iOS 14.5; agency spending £5k/mo with no attribution clarity
AB7 placed senior performance marketer (Google + Meta + LinkedIn + Triple Whale), full GMT overlap
ROAS lift 2.8× · CAC down 41% · attribution clarity restored · £4k/mo agency spend reclaimed
Google Ads · Meta Ads · LinkedIn · Triple Whale · Klaviyo
1 social manager juggling 5 platforms; content output 4 posts/wk; engagement flat
AB7 placed social pod (manager + designer + video editor), full AEDT overlap, brand-voice trained
Content output 12 posts/wk per platform · engagement up 180% · 22-month retention
Buffer · Canva · CapCut · Adobe CC · Sprout Social
Internal TA team capped at 6 hires/quarter; founder team needed 24 in 2 quarters; CPH at $14k
AB7 placed senior HR recruiter + sourcer pod (Greenhouse + LinkedIn Recruiter + Otta), full ET overlap
24 hires shipped in 5 months · CPH down 38% to $8.7k · 89% offer-acceptance rate
Greenhouse · LinkedIn Recruiter · Otta · Workable
MarTech disconnected; lead-scoring broken; content backlog 6 weeks; MQLs flat
AB7 placed marketing ops specialist + content writer pod (HubSpot Ops + Surfer SEO), full CT overlap
Pipeline +40% · MQL → SQL conversion up 28% · content backlog cleared · 14-month retention
HubSpot Ops · Surfer SEO · Clearscope · Marketo
Salesforce data integrity broken; pipeline reports unreliable; deal-stage governance non-existent
AB7 placed sales ops coordinator + CRM admin (Salesforce ADM-201), full GST overlap
12 hrs/wk reclaimed for AEs · pipeline accuracy 99% · 5 dashboards live · 12-month retention
Salesforce · Outreach · Tableau · Excel · Make
All examples anonymized. KPI improvement figures are 90-day post-launch averages and vary by client volume, ICP, and stack maturity.
Address the Fears
Six fears we hear in nearly every CMO / CRO / CHRO discovery call. Six concrete things we do about each one.
Every customer-facing candidate (SDR, AE, recruiter, social) goes through a voice-quality screen — recorded mock cold call + recorded recruiter call shared before you interview. Neutral / mid-Atlantic accent profiles surfaced for US/UK ICPs.
Every role is KPI-defined upfront (meetings booked, ROAS, pipeline added, hires shipped, content velocity). Outcome-based screening — recorded demo for AEs, ad-account audit for performance marketers, sourcing test for recruiters.
Multi-region experience documented — most pros have 3-5+ years working with US, UK, AU, CA scale-ups. Region-specific training (US sales etiquette, UK tone of voice, AU mate-ship) baked into onboarding.
85%+ retention vs 60% offshore-staffing average. Free replacement inside 30 days; structured swap inside 14-21 days beyond. Optional 2-week paid trial upfront for even more confidence.
Verified hands-on Salesforce / HubSpot / Outreach / Apollo / Greenhouse / etc. proficiency BEFORE profiles arrive. Live admin walkthrough + tool-specific scorecards on request. Receipts, not resumes.
Upwork = freelancers; you screen, contract, manage, replace yourself. Agencies = hourly markups + handoff drop-offs. AB7 = dedicated-FTE staffing partner: one fixed monthly fee, full-time pro exclusively yours, AB7 owns recruitment + HR + payroll + replacement.
Phase 01
Most failed sales/marketing/HR offshore hires were rushed past discovery. Days 0-2 are about mapping ICP, GTM motion, MarTech stack, KPI definition, and the team this person joins.
60-90 min with sales/marketing/HR lead. We map the role, ICP, GTM motion, MarTech/ATS stack, KPI definition, and what 'great' looks like at 90 days.
Voice-quality screen for customer-facing roles. Verified hands-on Salesforce / HubSpot / Outreach / Apollo / Greenhouse / Klaviyo proficiency BEFORE profiles arrive.
Multi-region experience documented — US, UK, AU, CA, EU, UAE. Region-specific tone-of-voice + sales etiquette + culture-fit checked.
Apples-to-apples cost comparison: AB7 monthly fee vs. fully-loaded local-hire equivalent (salary + benefits + payroll tax + recruitment + tooling). 70-80% typical savings.
After rubric sign-off, you receive 3-5 voice-screened, tool-fluency-verified profiles within 60 minutes — recorded mock calls / ad audits / sourcing tests shared.
Phase 02
Days 3-21 are interview rounds, optional paid trial, structured onboarding into your Salesforce / HubSpot / Greenhouse / Slack, and a first-KPI-cycle milestone in week 3.
You interview every shortlisted candidate. Live demos for AEs, recorded cold-call review for SDRs, ad-account walk-through for performance marketers, sourcing tests for recruiters.
Lower-friction entry — 2 weeks of paid GTM/people-ops work before you commit. Typical trial: 30 outbound emails for SDRs, 1 ad campaign for performance marketers, 5 sourced candidates for recruiters.
Salesforce / HubSpot / Greenhouse / Slack / Notion access, audit-trail logging enabled, role-based access in your CRM. Day-1 KPI baseline established.
Standup integration, sales-team / marketing-standup / HR-standup participation. Brand-voice + ICP training. They show up as a team member, not an offshore vendor.
Day 30: hiring manager 1:1 with AB7 PM. KPIs hit, blockers, growth trajectory. Honest feedback loop. Replacement at no cost if performance isn't tracking.
Phase 03
Hiring is the start. AB7's HR backbone keeps your sales/marketing/HR pro engaged, growing, and retained. 85%+ retention since 2013.
30-min review with hiring manager + AB7 PM. KPI delivery (meetings, pipeline, ROAS, hires), blockers, trajectory. Course-correct early.
Salary reviews on schedule, certification sponsorship (HubSpot, Salesforce, Google Ads, Meta Blueprint, AAPC for HR-ops), mentorship pairing, internal training.
If you outgrow them or they outgrow the role, we replace inside 14-21 days — pre-vetted, no recruitment fee, no onboarding restart.
Need 3 more SDRs next quarter? A content pod for a new initiative? An RPO-track recruiter for a hiring sprint? We've already built your hiring rubric. Next hire ships in 14-21 days.
Director-level Q&A: portfolio retention, KPI delivery, role-mix evolution, strategic GTM/people-ops hiring roadmap for next 6 months.
Cost Comparison
Below: typical fully-loaded annual cost (salary + benefits + payroll tax + recruitment + tooling) for senior GTM/people-ops roles in major markets vs. AB7. Numbers are illustrative — your role and seniority shift the math.
| Role (senior IC) | USA | UK | Australia | Canada | AB7 | You save |
|---|---|---|---|---|---|---|
| Senior SDR / BDR | $72,000 | £42,000 | A$75,000 | C$65,000 | $14-18k / yr | 75-80% |
| Performance Marketer | $110,000 | £68,000 | A$115,000 | C$98,000 | $24-32k / yr | 70-78% |
| Marketing Ops Specialist | $95,000 | £60,000 | A$100,000 | C$88,000 | $20-26k / yr | 75-78% |
| Social Media Manager | $68,000 | £40,000 | A$72,000 | C$60,000 | $14-18k / yr | 75-80% |
| HR Recruiter | $85,000 | £52,000 | A$90,000 | C$78,000 | $18-24k / yr | 75-78% |
| Content Writer / Copywriter | $78,000 | £48,000 | A$82,000 | C$70,000 | $14-20k / yr | 75-80% |
Figures are mid-2025 market benchmarks for senior individual contributors (5-8 years experience). AB7 monthly fee converts to annual at full retention. Replacement and HR overhead included in AB7 fee.
Capacity & Capability
12+ sales/marketing/HR-ops roles, 60+ tools, dual-region delivery, voice-screened bench. Capacity that scales from one SDR to a 50-person managed GTM pod.
Sales / marketing / HR-ops roles
CRM / MarTech / ATS platforms
First profile delivery
Retention rate (above industry avg)
Cost vs. local hire
Years operational since 2013
Why AB7
Eight reasons our 140+ clients chose us — backed by 85%+ retention across our remote-staffing portfolio since 2013.
Every SDR, AE, recruiter, social manager goes through a recorded mock-call screen. We share the recordings before you interview. No surprises on day 1.
Salesforce, HubSpot, Outreach, Apollo, Greenhouse, Klaviyo — verified hands-on proficiency tested via live walkthrough. Receipts, not resumes.
Not next week. Not 'we'll source it.' First 3-5 voice-screened, tool-fluent profiles arrive within 60 minutes of role rubric sign-off.
If they aren't a fit, we replace at no cost — pre-vetted alternative, no recruitment fee. Optional 2-week paid trial upfront for even more confidence.
Above-industry retention because we treat retention as a product: salary reviews, certification sponsorship (HubSpot, Salesforce, Google Ads, Meta Blueprint), mentorship pairing.
Every role onboards with a KPI baseline (meetings booked, MQLs, ROAS, hires shipped, content velocity). Day-30 review tracks delivery, not activity.
AB7 owns payroll, tax, benefits, recruitment, replacement. You pay one fixed monthly fee. No agency markup per hour, no permanent-establishment exposure.
AB7 launched 2013. ISO 27001 + SOC 2 + NDA-protected workflows + audit-trail operations. Not a vendor's first compliant engagement.
Industries
Wherever revenue ops, growth marketing, or hiring velocity matters, we deliver. Below: the verticals where our team has the deepest playbooks.
ARR/MRR-driven outbound, MQL → SQL conversion, RevOps, content-led growth, RPO
Performance marketing, social pods, email/SMS retention, customer-success ops
Account managers, social media pods, content writers, RPO-track recruiters
Lead gen, business development, client-success ops, intake coordinators
Patient-acquisition marketing, intake coordinators, HIPAA-aware sales ops
Lead-nurture ops, listing-agent SDRs, transaction coordinators, marketing ops
Student-acquisition SDRs, content marketers, admissions ops, retention specialists
Compliance-aware SDRs, KYC ops support, B2B/B2C marketing, recruiter pods
Two-sided GTM (supply + demand), category-manager pods, ops coordinators
Founding SDR, fractional CMO support, RPO sprints, ops/EA hires
Process Timeline
From first call to first KPI cycle delivered — typical 14-21 days for GTM/people-ops hires. Below: the meta-timeline that sales/marketing/HR hires share.
30-90 min scoping with sales/marketing/HR lead. Map the role, ICP, GTM motion, MarTech stack, KPI definition.
Written rubric and apples-to-apples cost comparison shared. You sign off before we recruit.
3-5 voice-screened, tool-fluency-verified profiles delivered within 60 minutes of rubric sign-off.
Live demos for AEs, recorded cold-call review for SDRs, ad audits for performance marketers, sourcing tests for recruiters.
Country-specific service contract. NDA + IP-assignment + DPA. Background and reference checks completed.
CRM/MarTech/ATS access, brand-voice training, ICP training, audit-trail enabled. KPI baseline established.
Standup integration, first cold-call sequences live, first ad campaigns running, first candidates sourced.
Hiring manager 1:1 with AB7 PM. KPIs hit, blockers, trajectory. Replacement at no cost if not tracking.
30-min review with manager + AB7 PM. KPI delivery, blockers, trajectory.
Director-level Q&A: retention, KPI delivery, role-mix evolution, strategic GTM/people-ops roadmap.
How to Engage
Four ways to engage. Every dedicated FTE includes 30-day free replacement; managed pods work to weekly outcomes; trial-first lowers friction further.
Best for: You want a no-commitment way to test the fit
Best for: Ongoing role, you own the management
Best for: Outcome-based delivery, AB7-led
Best for: Single defined GTM / people-ops project with end date
FAQ
Yes — every customer-facing candidate goes through a voice-quality screen with a recorded mock cold call shared before you interview. Neutral / mid-Atlantic accent profiles surfaced for US/UK ICPs. Region-specific tone-of-voice training (US sales etiquette, UK tone, AU mate-ship) baked into onboarding.
Discovery call within 24-48 hours. After role rubric sign-off, you receive 3-5 voice-screened profiles within 60 minutes. Interview within Days 2-7. Onboarded into your CRM/MarTech/ATS within Days 9-14. First KPI cycle delivered by Days 15-21 (cold-call sequences live, ad campaigns running, candidates sourced).
Every role is KPI-defined upfront — meetings booked (SDR), ROAS (perf marketer), pipeline added (AE), hires shipped (recruiter), content velocity (writer). Outcome-based screening: recorded demo calls for AEs, ad-account audits for performance marketers, sourcing tests for recruiters. Day-30 review tracks delivery vs activity.
Verified hands-on Salesforce, HubSpot, Outreach, Apollo, Greenhouse, Klaviyo, etc. proficiency BEFORE profiles arrive. Live admin walkthrough + tool-specific scorecards on request. Most pros have 3-5+ years on production stacks.
ISO 27001 + SOC 2 controls. NDA + IP-assignment signed before any candidate sees your CRM, lead lists, or ATS. Role-based access. Encrypted credentials. Audit-trail logging. Client SOC 2 audits routinely satisfied.
Inside the first 30 days, we replace at no cost — pre-vetted alternative, no recruitment fee, no awkward conversations. Beyond 30 days, replacement remains included; we typically place an alternative within 14-21 days. Optional 2-week paid trial available upfront if you want even more confidence before committing.
Upwork = freelancers; you screen, contract, manage, replace yourself. Agencies = hourly markups + handoff drop-offs. AB7 = dedicated-FTE staffing partner: one fixed monthly fee, full-time pro exclusively yours, AB7 owns recruitment + HR + payroll + replacement. Lower TCO than agencies; lower management burden than Upwork.
Yes — managed GTM pods are 3-12 people, cross-functional. Common bundles: SDR pod (4 SDRs + sales ops + CRM admin), growth pod (perf marketer + content writer + social manager + marketing ops), RPO pod (recruiter + sourcer + HR ops). AB7 PM owns KPIs end-to-end.
Get Started
Tell us the role, the stack, and what 'great' looks like at 90 days. We'll come back inside 24 hours with a fit-rubric, salary banding, and 3-5 voice-screened, tool-fluent profiles ready for your interview round.